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Business Market Research

Research Guide for the Business Market

Market Reports

MarketResearch.com Academic

Provides thousands of full-text market research reports, many with global coverage, from these industry-leading publishers: Packaged Facts, Kalorama Information, MarketLooks, Icon Group International, Inc., and Specialists in Business Information.

  • Includes topics like business services, consumer goods, food and beverages, life sciences, demographics, and technology/media.
  • Type in search terms that describe your area of research.


     
  • Browse through the results to find reports that match your topic.


     
  • Options include reading the report abstract and table of contents, and downloading the complete report.

Mintel 

Reports combine data and analysis of the competitive landscape, market-share analysis, and consumer profiles.

  • Complex demographic issues are broken into easy-to-understand sections, explaining consumer behavior and demonstrating the structure of the market.
  • Use the quick search window or the separate Search feature on the menu bar. Choose individual reports from the drop-down menu that appears.


     
  • You can also select Category Overview and choose from the categiries listed, including Sector, Theme, and Demographic.


     
  • Browse through the list of reports and select the one you want. The report page opens up. Each section of the report is downloadable as a separate file.

Passport 

Coverage includes information on 205 countries, their consumers, and markets, with extended data and analysis for 80 countries. With Passport, you can identify and compare statistics/reports for demographic, business strategy, market, consumer, industry, and company research.

  • Type in Search terms that describe your subject.


     
  • Identify information such as market size, company shares, brand shares, and consumer profiles. Read online, download, or browse through additional related content, including briefings, profiles, reports, and statistics.

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