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MARK 20100/BASC 20250/MDMK 20100 — Principles of Marketing (Essig)

Business News

Factiva

Provides access to global news and business information, including newspapers, same-day newswires, company reports, and media programs. 
 

ABI/INFORM Global

Article citations and abstracts (some full text and image) for 1600+ U.S. and international business publications, covering business and economic conditions, management techniques, theory and practice of business, advertising, marketing, economics, human resources, etc. 
 

ABI/INFORM Trade & Industry

Search more than 1200 business periodicals with a trade or industry focus. Provides information on the latest industry news, product and competitive information, marketing trends, and a wide variety of other topics.
 

Business Source Complete

Articles from academic journals, magazines, and trade publications, as well as current company, industry and region reports.
 

Google Scholar

Searches across a wide range of scholarly literature including articles, books, conference papers, technical reports, theses, etc., from academic publishers, professional societies, online repositories, universities and other web sites.