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MARK 20100/BASC 20250/MDMK 20100 — Principles of Marketing (Laneman)

Market Research

BCC Research
In-depth market research reports on trends, latest applications, and key players within markets such as advanced materials, biotechnology, chemicals, energy, healthcare, sensors, plastics, nanotechnology, and other emerging technologies. Click on MEMBER LOGIN and then IP AUTHENTICATE to access content. Example reports:

  • Infrastructure as a Service (IaaS): Global Markets to 2023 (October 2018) — see Alibaba and Amazon in company profiles section
  • The Internet of Things (IoT) in Global Retail Markets Through 2023 (October 2018) — see Amazon, Apple, Google, Microsoft in company profiles section


Mintel

Market research reports that cover a range of consumer product categories from "Beauty and Personal" to "Finance" to "Multicultural America."  Report sections include data about the market, the consumer, and brands/companies. Example reports:

  • Social Media Trends - US - April 2018   
  • Digital Advertising - US - August 2019   
  • The Future of eCommerce: Emerging Technologies - US - November 2019
  • Voice Assistants and Skills - US - December 2019


Statista

Provides access to statistics and studies gathered by market researchers, trade organizations, scientific publications, and government sources on over 600 industries. Short runs of data but also many in-depth reports and dossiers. Type in your search term(s) and look for the orange or red icons to find these reports.


Passport

Market research reports on consumer products and industries worldwide. Type in company name and then browse reports in two main areas: STATISTICS and ANALYSIS.