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Marketing and Advertising



Provides access to statistics and studies gathered by market researchers, trade organizations, scientific publications, and government sources on over 600 industries. 

  • Type S L O W L Y and let the autocomplete help you find useful search terms and phrases
  • Statistics are visually displayed in charts and infographics.
  • Look for the orange and red-icon reports which contain multiple datasets
  • Follow up on the source listed to see if an external website offers more data, stats, info

Data-Planet Statistical Datasets

  • Includes EASI Market Planner consumer demographics data. More information about this data can be found on this guide.
  • Provides access to statistical data on a wide range of topics produced by U.S. Federal agencies, States, private organizations, and major intergovernmental organizations. 


  • A web-based mapping application for creating professional-quality thematic maps and reports using demographic, business, and marketing data for the U.S.
  • Create a map showing demographic or marketing data for a specific location like state, zip-code
  • Create a custom report comparing data across multiple locations
  • Export a map to use in Powerpoint or Word
  • Export Census ZIP Code, Tract or Block-Group data or Mediamark data for an entire city or county

Explore Census Data

  • Source for population, housing, economic, and geographic data
  • Find popular facts and frequently requested data about your community