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Summer Scholars - Marketing for the Common Good (Essig/Olsen)

Overview

Resources on this page will help you gather contextual information about specific companies. While the databases provided can provide helpful profiles of the specific companies and non profit organizations that your project focuses on, they can also provide informative profiles on competitors within a market space once you have identified them.

In addition to the resources provided be sure to include credible information from the official web site of the companies and organizations being investigated. The methods of searching for information on your company can also be applied to researching the competitors of your company.

Company Profiles

Non-Profit Organizations

SWOTS